About Us

A.T.J Food Product (M) Sdn Bhd (known as A.T.J) was incorporated in April 2008 and the nature of business is manufacturing Cili Boh & Pure Cili Paste under the branding of SUJI’S. The Company strictly adhere to the “Food Act 1983 & Food Regular 1985, with no artificial coloring. The main ingredient used, dried chilies, are of very high quality and without stem.

A.T.J has managed to convince and secure substantial orders during its early days of business operation, due to its emphasis on quality. The company personally monitors the stocks and has reliable suppliers who ensure that the qualities of the products are sustained. With more than 10 years of experience and expertise, A.T.J has built good reputation with its customers who are entrusted and in fact the Marketing & Sales person occasionally travel to the distribution companies to inspect the product delivery and display. A.T.J’s products are sold at very reasonable and affordable prices. The prices are fixed after taking into consideration of the customers’ satisfaction and competitor’s price.

SUJI’S Cili Boh and CIli Paste are manufactured according to the Malaysian Food Standard and it is:

  • HALAL certified
  • No colorant added
  • No added MSG

The company uses only the finest and best quality ingredients in the products produced. This has been the most important principle practiced since its inception. Thus, A.T.J has become one of the most reputable manufacturer of quality Chili Boh & Cili Paste, a must have ingredient in most Malaysian kitchens.

A.T.J Food Product (M) Sdn Bhd under the dynamic leadership of its directors and management team always emphasizes on enhancing the marketing strategy due to the rising competition within the similar nature of business and customers’ absolute awareness in terms of product knowledge. The Company Directors’ ensure that the products’ quality are thoroughly monitored and checked before delivering to customers’ destination. The Directors also personally assume responsibility for marketing and management of the Company and they are directly involved in the day-to-day operation of the business. This ensures commitment is given priority and ultimately customers’ interests are protected.

A.T.J distributes its products via lorries to cater to the local market. The existing customers vary from small proprietors to corporate who are located throughout Klang Valley, Kuala Lumpur and expanded till Kedah, Perak, Pahang, Negeri Sembilan, Melaka and Johor.

A.T.J is planning to increase its existing sales volume and in order to cater the rising demand, the company is making plan to locate its current storage facilities to a larger premises. The Company is also in the verge of securing finance facilities, which will support its business expand (import) in the near future. A.T.J has dynamic, hardworking and dedicated management team and production workers who are provided with on-the-job training and sent for a compulsory course – Kursus Pengendalian Makanan, conducted by Pusat Latihan Pengendalian Makanan NAS, which is recognized by the Ministry of Health Malaysia. This is to enable the workers to upgrade their skills and obtain product knowledge.

Objectives & Commitments

The Company’s visions amongst others are to:

  • Create customers’ confidence and provide quality products at all times
  • Give priority to customers’ complaint (if any) and maintain 0% level complaints,
  • Quality of products are protected and have 0% level of rejection


Get in touch, or swing by for a cup of coffee.


Who we are and what we do.



Certificate of Analysis


Halal Certificate